Case Study
How North West Trucks Built Confidence in In-House Vehicle Safety System Installation Through Its Partnership with SCC
- Initial product training and technical guidance
- Easy-to-install vehicle safety technology
- Ongoing technical support and nationwide backup
- Greater confidence in recommending aftermarket safety solutions
- Additional in-house installation opportunities
Client Profile
Project Background
North West Trucks has built a strong reputation for supplying and supporting commercial vehicles across the North West, with customers relying on the dealership for both vehicle expertise and practical aftermarket solutions.
As customer demand for vehicle safety technology has increased, dealerships have increasingly been expected to offer professional aftermarket installations alongside vehicle sales and servicing.
Whilst this creates valuable opportunities to expand customer services, it also requires products that are straightforward to install, backed by reliable technical support and designed to minimise the risk of warranty issues or repeat workshop visits.
The Challenge
North West Trucks wanted a trusted partner that would:
- Supply vehicle safety systems that were straightforward to install
- Provide initial product training and ongoing technical support
- Give technicians confidence when carrying out in-house installations
- Reduce the risk of installation-related issues and warranty concerns
- Allow the dealership to retain valuable installation work in-house
The partnership also needed to give the dealership confidence that, should support ever be required after installation, SCC would be available to assist both the dealership and its customers.
The SCC Solution
SCC worked closely with North West Trucks, providing initial product training alongside ongoing technical support to help the dealership confidently install SCC’s range of vehicle safety systems in-house.
The systems were selected for their practical, installer-friendly design, making them straightforward for technicians to fit whilst maintaining high installation standards and giving the dealership confidence to carry out installations in-house.
As the partnership has developed, North West Trucks has continued to offer SCC’s full range of vehicle safety technologies, supported by SCC’s technical expertise whenever additional assistance is required.
The Result
The partnership allows North West Trucks to confidently offer professional in-house vehicle safety system installations, giving customers access to proven technology whilst allowing the dealership to retain valuable additional workshop revenue.
North West Trucks can continue recommending SCC’s products with confidence, knowing expert assistance is always available if required, whilst customers benefit from professionally installed vehicle safety systems backed by ongoing technical support.
Craig Gornall, Group Service Development Manager at North West Trucks, highlighted the benefits of the partnership:
“Any dealership will be able to tell you about the problems that can accompany installing aftermarket products in-house, be it the difficulty of the installation itself, or the risk of it coming back to us should anything go wrong. So much so, in fact, that we often prefer to send this kind of work out as it just isn’t worth the hassle, even though it means we lose out on a valuable extra source of income.
Having spent some time working with SCC, they helped us realise this doesn’t have to be the case.
The work should be done in-house, provided you have the right product, training and support, and SCC gives us all of these things. Their products are some of the easiest to install we have come across and the extra income is of course a huge bonus for us, but what’s more, the peace of mind knowing that SCC are on hand should anything go wrong on the road means we can sell to our customers with confidence.”
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